Tag: Social Science Research

Thinking Bigger On Solutions

Thinking Bigger On Solutions by Allison Arteaga, February 28 2020 We all know that we need big, systems-level change in our society in order to address climate change and create a better future. This requires high-impact collective actions that create change at the cultural and public levels by bringing...

Communications Techniques, Productive Public Discourse, public policy, Social Science Research

A Scientist’s Take On Communication Training

A Scientist’s Take On Communication Training By Evelyn Beaury, August 27 2019 My lessons learned from NNOCCI’s keys to successful climate change conversations – let’s solve this together! With such a polarizing, politicized, and frightening subject, it’s easy to slide into contentious conversation when talking about...

Communications Techniques, Interpretation, Social Science Research

Climate Emotions: Helpless Or Hopeful?

Climate Emotions: Helpless Or Hopeful? by Heidi Zamzow, April 17 2019 With the recent IPCC warning that we may have perhaps a dozen years before we encounter severe and irreversible impacts of climate change, it comes as little surprise that a recent survey* in climate communications research indicates 7 in 10 people in the U.S....

Communications Techniques, Productive Public Discourse, Social Science Research, Stakeholder Groups

IPCC Communications Tips for Scientists

IPCC Communications Tips for Scientists Allison Arteaga, February 07 2018 In late January, ahead of the anticipated release of a new IPCC report later this year, the Intergovernmental Panel on Climate Change (IPCC) released a new handbook for their scientific authors on how to more effectively engage the public and communicate...

Communications Techniques, Productive Public Discourse, public policy, Social Science Research

The Right Message from the Right Messenger

People holding colorful shapes in a field

The Right Message from the Right Messenger Allison Arteaga, December 20 2017 The National Network for Ocean & Climate Change Interpretation (NNOCCI) has some exciting news for climate change communicators! Those of you who have received training in Strategic Framing® techniques through the network may recall collecting pre-...

Interpretation, Social Science Research

To Frame Climate Change, Lead with a Researched Value—Not a “Rogue” One

To Frame Climate Change, Lead with a Researched Value—Not a “Rogue” One January 20 2017 This is the sixth post in a series about framing ocean and climate change. So, you want to motivate the public to take action to address climate and ocean change? One of the most important communications moves you can make is to open with a...

Climate & Ocean Science, Communications Techniques, Interpretation, Social Science Research

Metaphors Can Counter Misinformation about Climate Change

Museum docent explains an exhibit to children

Metaphors Can Counter Misinformation about Climate Change December 02 2016 This is the fifth post in a series about framing ocean and climate change. Our ability to communicate the science of climate change to the public is as important as ever. The outcome of the recent presidential and congressional elections and the state of public discourse...

Climate & Ocean Science, Communications Techniques, Extreme Weather, Interpretation, Ocean Acidification, ocean currents, Social Science Research, Warming

Cut through Confusion with Appeals to Protection and Responsibility

Cut through Confusion with Appeals to Protection and Responsibility September 07 2016 This is the third in a series about framing ocean and climate change. Advocates and experts are familiar with common—but often untrue—tropes about our environment. How can we cut through them and communicate in a way that deepens understanding...

Climate & Ocean Science, Interpretation, Social Science Research

Attention Environmental Advocates: Avoid ‘Cute Critters’ and other Communications Traps

Attention Environmental Advocates: Avoid ‘Cute Critters’ and other Communications Traps August 09 2016 This is the second in a series about framing ocean and climate change. A fuzzy polar bear cub against an expanse of melting snow. A seal pup slicked in oil. A newborn orangutan clutching its mother’s breast as she swings through...

Climate & Ocean Science, Communications Techniques, Interpretation, Social Science Research

Communicating in the Swamp: How to Navigate Public Thinking About Climate and Ocean Change

Communicating in the Swamp: How to Navigate Public Thinking About Climate and Ocean Change July 22 2016 This is the first in a series about framing ocean and climate change. When people think about oceans this summer, they might think of a good vacation spot—a place to spread out the beach towel, pop up the umbrella, and relax...

Climate & Ocean Science, Communications Techniques, Interpretation, Social Science Research