Skip to main content

National Network for Ocean and Climate Change Interpretation (NNOCCI) Impacts After 5 Years

by Sarah-Mae Nelson, MS, CIG/CIT, February 13 2016

Since 2009, the National Network for Ocean and Climate Change Interpretation—better known as NNOCCI—has been a collaborative effort to raise the discourse around climate change and ocean acidification. Led by the New England Aquarium, this evolving partnership includes the Association of Zoos and Aquariums, Frameworks Institute, Woods Hole Oceanographic Institution, National Aquarium, Monterey Bay Aquarium, Ohio’s Center of Science and Industry, NewKnowledge and Pensylvania State University and has been funded through the generous support of the National Science Foundation, National Oceanic and Atmospheric Administration and Institute for Museum and Library Services.

The concerted effort of this project over the last 6 years has been to disseminate a mode of science communication that is backed by research. This Strategic Framing approach is helping to shift the conversation toward solutions that our communities can implement to reduce the impacts of climate change and ocean acidification.

From the report:

“The results of our evaluations so far show NNOCCI is having a positive impact. NNOCCI equips educators and scientists with four essential tools to bring their message to the public: knowledge about climate change science, effective communication techniques, a supportive community of NNOCCI members, and confidence to do this difficult work. NNOCCI members’ improved messaging contributes to better understanding of climate change among people they talk to. In turn, these people are more likely to take action to solve climate change. These exciting findings demonstrate the positive influence NNOCCI already has, with the possibility to bring the message of climate change solutions and hope to more people across the US.”

Generic selectors
Exact matches only
Search in title
Search in content
Post Type Selectors

More Blog Posts

  • Underwater kelp forest in WashingtonFrom Course to Conversation: A Climate Story on Kelp Forests
    As part of NNOCCI’s 7-week Crash Course, participants learn to tell powerful climate stories using science-based strategic framing tools, such as values, metaphors, and solutions. From riding public transit to supporting clean energy, the choices we make near and far from shore can protect ocean ecosystems. One participant turned this message into a climate story to spark conversation about kelp forests — paired with her whimsical underwater photography.[READ MORE]
  • People holding colorful shapes in a fieldThe Right Message from the Right Messenger
    The Right Message from the Right Messenger Allison Arteaga, December 20 2017 The National Network for Ocean & Climate Change Interpretation (NNOCCI) has some exciting news for climate change communicators! Those of you who have received training in Strategic Framing® techniques through the network may recall collecting pre- and post- training [READ MORE]
  • African penguins roosting on beachOf Penguins & Solar Panels
    Of Penguins & Solar Panels by Billy Spitzer, August 28 2018 Here’s a surprising penguin fact: much like our own communities, African Penguins and the ecosystems they’re part of benefit from our transition away from fossil fuels and toward renewable energy. Like many people, we at the New England Aquarium believe in safeguarding people and [READ MORE]
  • A group of friends stand at an overlook watching the sunset with their arms around each other's shouldersMy Community is My Hope #100HopefulDays
    My Community is My Hope #100HopefulDays Sarah-Mae Nelson, MS, CIG/CIT, February 03 2017 Today I turn 37 years old. This seems like an impossible number. In my mind, I am a vibrant 21-year-old eager to make the world a better place. I see opportunities to make a positive difference everywhere. I am young, I am empowered, and I am unstoppable. In [READ MORE]
  • Golden gate bridgeGlobal Climate Action Summit Recap
    Global Climate Action Summit Recap by Allison Arteaga, September 20 2018 One week ago, leaders from around the world gathered in San Francisco for the Global Climate Action Summit. The event celebrated ongoing efforts to curb fossil fuel emissions, while also calling for more ambitious action to meet the targets set forth by the Paris Agreement. [READ MORE]