To Frame Climate Change, Lead with a Researched Value—Not a “Rogue” One January 20 2017 This is the sixth post in a series about framing ocean and climate change. So, you want to motivate the public to take action to address climate and ocean change? One of the most important communications moves you can make is to open with...

Attention Environmental Advocates: Avoid ‘Cute Critters’ and other Communications Traps August 09 2016 This is the second in a series about framing ocean and climate change. A fuzzy polar bear cub against an expanse of melting snow. A seal pup slicked in oil. A newborn orangutan clutching its mother’s breast as she swings...

Communicating in the Swamp: How to Navigate Public Thinking About Climate and Ocean Change July 22 2016  This is the first in a series about framing ocean and climate change. When people think about oceans this summer, they might think of a good vacation spot—a place to spread out the beach towel, pop up the umbrella, and...